In the fast-paced world of consumer goods, innovation is the engine that drives success. However, effectively managing innovation in this sector can be a monumental challenge, with multiple obstacles that must be overcome to successfully bring new ideas to market.
In a recent video that we have published and that you can watch below, Sergi Pérez, Business Consultant at CADTECH, discusses the key challenges companies face in this area and presents a solution with enormous potential.
Innovation bottlenecks
In the video, Sergi emphasizes how companies often face bottlenecks in the innovation process. From alignment with corporate philosophy to obtaining final approvals, each stage of the process can become an obstacle that slows progress. The need to go through multiple filters, such as technical feasibility, budget, and executive support, can be overwhelming and hinder a company’s ability to innovate effectively.
The solution for innovation: 3DEXPERIENCE
In this context, the 3DEXPERIENCE Platform emerges as a comprehensive solution. This platform offers project management and collaboration tools that simplify the innovation process. By centralizing the management of projects, documents, and approval processes on a single cloud-based platform, 3DEXPERIENCE delivers enhanced visibility, agility, and efficiency in product development.
The example of Familia Torres: integrating tradition and innovation
To illustrate how a company can leverage the 3DEXPERIENCE platform to overcome innovation challenges in the consumer goods industry, let’s consider the case of Familia Torres. A benchmark wine producer recognized for combining tradition and innovation, it faced similar challenges in project and innovation management.
Familia Torres implemented the 3DEXPERIENCE platform to transform the way it manages projects, documents, and approval processes. By doing so, the company experienced a significant improvement in the efficiency and agility of its innovation process. The ability to manage approvals on the fly, even from mobile devices, accelerated the time to market for new products.
Driving sustainability and efficiency
In addition to improving the efficiency of the innovation process, 3DEXPERIENCE enabled Familia Torres to align its innovation projects with its sustainability values. The platform helped the company optimize logistics configurations to reduce the carbon footprint of its products, demonstrating how technological innovation can contribute to broader goals of social and environmental responsibility.
Conclusions
Managing innovation in the consumer goods industry presents significant challenges, but solutions like the 3DEXPERIENCE platform offer a way to overcome these obstacles and fully leverage a company’s innovative potential. The Familia Torres case illustrates how a company can integrate tradition and innovation, driving efficiency and sustainability in its product development process. By adopting advanced technological solutions, companies can remain agile and competitive in an ever-evolving market.
Do you want to innovate more and better? Contact us here and we will help you achieve it.
CADTECH Communications Department
comunicacion@cadtech.es – 800 007 177